"Well-designed and executed clinical trials have the highest chance of demonstrating a statistically significant benefit to win regulatory approval, secure reimbursement, change clinical practice, and drive market adoption, but this is based on the premise that the product works, it can be manufactured with quality, a demand exists in the marketplace, and its cost will be ‚Äčacceptable to end users."

"People want to do business with people who are aligned in values, character and beliefs."  

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